Prime Point Payments in the News

Our Founder & President has been interviewed by NMI and EMS, two major players in Fintech, and our long-time partners in creating payment solutions for merchants of all sizes. We are honored to have our expertise and decades of industry collaboration reflected by featured articles like these.

Read the full article at NMI

Hi, I’m Branden Cherchio. I’ve been in the payment processing industry since 2007, and over the years I’ve had the opportunity to work across nearly every aspect of it — from sales and tech support to ISV integrations, merchant funding, and equipment leasing.

My experience spans a wide range of industries, including vast work with e-commerce businesses and high-risk merchant types — helping them navigate complex requirements and find reliable, scalable processing solutions.

I’ve also led and supported major projects like full-scale point-of-sale and software upgrades for hotels and resorts, custom giving platforms for non-profits, and tailored solutions for high-volume restaurants and music venues. Every business has unique needs, and I’m passionate about helping owners understand this side of their operations so they can make confident, informed decisions.

Our team's goal is simple: to provide businesses with the right processing services, hardware, software, and ongoing support — all aligned with their goals. I hold a bachelor’s degree in business and am ETA CPP certified, reflecting Prime Point Payment's commitment to professionalism and deep industry knowledge.